Wellnito Blog
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Latest Articles
Salon staff utilisation measures how much of a staff member's available working time is used for productive appointment time. A common formula is booked service time divided by…
Salon customer retention rate measures the share of clients who return within a defined period or expected service cycle. The exact formula should match the business question be…
Average ticket size is the average invoice value generated per completed transaction or client visit over a defined period.
Increasing repeat customers requires a consistent service experience, relevant follow-up, easy rebooking and a clear reason for clients to return before they try an alternative.
Salon packages usually bundle a fixed quantity or value of services for prepaid use, while memberships provide recurring benefits or credits over time. The better model depends…
A salon referral program encourages satisfied clients to introduce new customers through a simple, trackable reward or recognition mechanism.
Birthday and anniversary automation uses CRM dates and client preferences to trigger timely messages and relevant benefits without requiring staff to manually prepare daily lists.
Managing walk-ins and online appointments together requires one live calendar, accurate service duration and a clear process for deciding whether spare capacity is genuinely ava…
Double booking happens when the calendar allows two appointments to compete for the same staff member, room, chair or other required resource at overlapping times.
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