Bulk Campaign Broadcasts
Send personalised campaigns to custom segments — birthday clients, lapsed visitors, high-spenders, or your entire list.
WhatsApp Marketing
Reach Clients WhereThey Actually Are
90%+ open rates on WhatsApp vs 20% for email. Send bulk campaigns, automated reminders, and post-visit review requests — all hands-free.
Core Capabilities
Everything This Feature Covers
Automated Appointment Reminders
Booking confirmation immediately, reminder 24h before, and nudge 2h before. Cuts no-shows by up to 40% automatically.
Google Review Collection
After every visit, happy clients get a direct link to leave a Google review — boosting your online reputation passively.
Birthday & Anniversary Campaigns
Personal birthday messages with exclusive offers fired automatically every single day — your clients feel remembered.
Win-Back Sequences
Auto-message clients who haven't visited in 30, 60, or 90 days with a personalised re-engagement offer.
Campaign Analytics
Track delivery rate, open rate, click rate, and revenue generated from every single campaign you send.
Growth Story
Campaigns become clearer when revenue is connected
WhatsApp campaigns, booking behaviour, and reports work together so owners can see which messages actually drive business growth.
“Wellnito has transformed how we run our business. The insights are incredible — we finally understand which services are most profitable and which hours we're wasting. Our revenue has gone up 28% since we started using the data to make decisions.”
Connected Platform
Marketing works better when it uses live business data
Wellnito connects WhatsApp campaigns with bookings, client profiles, reminders, reviews, and revenue reports so every message has context.
SegmentsRemindersReviewsRevenue
AppointmentsUse booking reminders and cancellation updates to keep your schedule full.View connected feature →Client CRMBuild smart segments from visit history, preferences, spend, and last visit date.View connected feature →Analytics & ReportsTrack campaign performance and the revenue generated from WhatsApp marketing.View connected feature →
How it works
From salon activity to the right customer message
Wellnito uses customer and salon activity to trigger relevant communication through defined messaging workflows.
1
Customer books an appointment
2
Booking enters Wellnito
3
Workflow condition is matched
4
Approved message is triggered
5
Customer receives the update
Appointments
Automate confirmations and appointment reminders
When an appointment is created in Wellnito, an automated confirmation workflow sends booking information directly to the customer. Before the visit, reminder workflows keep the booking visible without your reception team messaging every client manually.
- Booking confirmation — date, time, service, branch and other appointment details.
- Upcoming reminders — timely nudges based on your chosen workflow.
- Schedule updates — keep customers informed when booking details change.
Appointment Workflow
1Booking createdClient: Aanya Sharma
2Confirmation sentTemplate: Appointment Confirmed
3Reminder scheduledBefore the upcoming appointment
Rebooking Journey
Service completedHair colour service
Rebooking period reachedWorkflow condition matched
It may be time for your next colour appointment. Book your preferred slot with us.
Retention
Turn completed services into future bookings
Many salon services naturally repeat — a haircut every few weeks, hair colour maintenance, regular skin, nail and spa cycles. Instead of waiting for customers to remember, build rebooking workflows around service activity and customer history.
- Service-based rebooking for services customers commonly repeat.
- Post-visit follow-up — thank-you, feedback and review requests.
- Reactivation for customers who have stopped visiting.
Automation journeys
Workflows built around real salon activity
Connect customer communication to what actually happens before, during and after a visit.
Appointment Journey
Appointment bookedConfirmationReminderCustomer visitFollow-upRebooking reminder
Customer Reactivation
Service completedNo new bookingInactivity period reachedReactivation segmentRelevant customer message
Membership Journey
Membership purchasedActivationUsageExpiry approachingRenewal reminder
Customer segmentation
Send relevant messages, not the same message to everyone
Move away from generic campaigns. Organise audiences using the customer data already stored in Wellnito CRM.
Visit history
Reach customers based on when and how often they visit.
Service history
Create groups around specific services or categories.
Membership status
Communicate with active, expiring or package customers.
Location
Send branch-specific communication for multi-store businesses.
Customer Segments
SegmentStatusAction
Inactive 60+ daysReadyCampaign
Membership expiringLiveReminder
Hair colour clientsReadyRebook
Gurugram branchLiveOffer
Platform comparison
WhatsApp Business App vs WhatsApp Business Platform
The Business app is useful for direct manual chats. API-based integration is built for software-connected workflows and automation — see the official WhatsApp Business Platform for background.
| Area | WhatsApp Business App | Business Platform + Wellnito |
|---|---|---|
| Typical use | Direct manual conversations | Software-connected business workflows |
| Appointment communication | Often handled manually | Tied to appointment triggers |
| Customer segmentation | More limited / manual | Uses Wellnito customer data and segments |
| Rebooking workflows | Manual follow-up | Organised around service and customer activity |
| Multi-location use | Harder to standardise | Structured by branch and central workflows |
Multi-location
WhatsApp integration for salon chains and multiple branches
Different locations have different customers, appointments and offers. Organise communication at both store and business level.
Branch-specific messaging
Keep appointment communication and local campaigns relevant to the correct store.
Location-based segments
Create customer groups associated with a particular salon or branch.
Central visibility
Maintain oversight while keeping communication relevant to each location.
Responsible messaging
Use WhatsApp automation responsibly
Strong automation improves customer communication — it should never become unwanted messaging.
Customer opt-in
Maintain appropriate customer permission before sending marketing communication.
Approved templates
Use approved message templates and follow account-specific requirements.
Relevant communication
Control message frequency, offer opt-out handling and follow messaging policies.
Common use cases
WhatsApp workflows salons can build with Wellnito
| Workflow | How salons can use it |
|---|---|
| Appointment confirmation | Inform customers immediately after booking. |
| Appointment reminder | Remind customers before their scheduled visit. |
| Post-visit follow-up | Send thank-you, feedback or review communication. |
| Rebooking reminder | Encourage customers to schedule their next service. |
| Customer reactivation | Reach customers who have stopped visiting. |
| Membership reminder | Communicate expiry or renewal information. |
| Targeted campaigns | Reach selected customer groups with relevant offers. |
| Branch-specific messaging | Communicate with customers of a particular location. |
WhatsApp automation FAQs
What is WhatsApp API integration for salon software?
It connects salon management software with the WhatsApp Business Platform, so salons can build communication workflows around appointments, visits, memberships, customer follow-ups and marketing activity.
Can Wellnito send salon appointment confirmations on WhatsApp?
Yes. Wellnito supports messaging linked to appointment workflows, including booking confirmations based on your configured integration and setup.
Can salons send appointment reminders through WhatsApp?
Yes. Appointment reminder workflows can notify customers before scheduled visits and reduce the manual reminder work handled by reception teams.
Can I automate salon follow-up messages?
Yes. Wellnito supports post-visit workflows such as thank-you messages, feedback requests, review requests and rebooking communication.
Can I use WhatsApp to bring inactive salon customers back?
Customer segmentation can identify clients who have not returned within a defined period. Those customers can then be included in relevant reactivation campaigns.
Can I send membership expiry reminders through WhatsApp?
Yes. These workflows can connect with membership and package activity to support expiry, renewal and customer-update communication.
Can multi-location salons use WhatsApp automation?
Yes. Multi-location businesses can organise customer communication by branch while maintaining central visibility across the business.
Is the WhatsApp Business API different from the WhatsApp Business app?
Yes. The Business app is mainly for direct manual chats, while API-based integration lets messaging connect with business software, customer data and automated workflows.
Can I send promotional messages through WhatsApp?
Promotional communication can be supported through campaign workflows, subject to customer consent, approved templates, account eligibility and messaging policies.
Can WhatsApp automation help improve salon rebooking?
Rebooking reminders and post-visit workflows help salons stay connected after a completed service and create additional opportunities for the next appointment.
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